Google just launched Google+ Pages for businesses and brands. Businesses were itching to make their profile when Google+ was launched but Google was planning better things for Google+ businesses pages. Early this week, Google+ rolled out Google+ Pages for business, brands, and celebrities. There has been much talk about how Google+ Pages for business can fare against Facebook fan pages. But with the aspect of Social SEO, Google+ can enhance a business's user engagement and brand awareness.
Let me show you how a few easy steps to create a Google+ Page for your business. You have to have a Google+ account in order to create a Google+ Page for your business or brand. You can find the Create a Page option on the lower right side of the Google+ interface. You can choose from category options, namely:
- Local Business or Place
- Product or Brand
- Company, Institution, or Organization
- Arts, Entertainment or Sports
After picking a category, you are required to type the name of the Google+ Page and an option where you can put the URL of your website. Aside from this, you must choose a category for your page and select who can read your content (18+, 21+). Press the Create then you can add some additional details for your page like a tagline or profile pic. If you're a Local Business or Place, you'll be able to get special listings where you can enter important details like your business' phone number. You can also put you an address which will give you a preview on Google Places.
Here's a complete walk-through guide on how to create a Google+ Page: