Google announced last week that they've rolled out ‘Communities'.
Think Group Google+
Whether it’s for your family, your book club or people around the world who share your interests, communities give each of your different groups a home base.” Google+ Communities Page
In the same way you'd work a list in Twitter, a group in Facebook, or groups in LinkedIn, your Google+ community can help your marketing efforts, increase your Plus1 scores, or just be a fun place to visit and enjoy other people who like the same things you do.
Try it, EZ Set Up and You're Rolling
Just to check it out, I started a community – a fun one, I haven't determined where I'll go with a business community yet.
On your Google+ page, choose Communities in the left vertical menu, then when you are on the Communities page, the red Create a Community button.
You have the option of Public, open to the world, or Private, members by invitation only. Then you Name your community,
- Write a tagline
- Pick a photo
- Complete your About section
- Add a few discussion categories
Invite people from your circles, your email, all your contact choices, and let the community begin!
When I got through with this (which took all of five minutes, and that was thinking up a subject and finding a photo) I had an invite to a Community called Circle Me Up! which already had about 400 active (and busy) members. Of course I joined.
It will be interesting to see if this is the tool that pushes Google+ out of the ‘ghost town' impression and fully into action along with Facebook and Twitter.
Whether you start a community or join one, never forget the impact your Google+ efforts have on your search and social media efforts. Google+ should be your new best friend.