As Google+ continues to gain massive following after its release last week, Google is making its social network more “open” and transparent compared to Facebook. Around March, a gamut of speculations were swirling around the Web that Google will launch its own social network when the search giant announced that they're retiring all private Google profiles after July 31st. Arguably, the move will make Google+  more public and transparent compared to Facebook which allows user to make user profiles configure with privacy settings.  Privacy issues have been hounding Facebook for quite some time now, and Google addresses such matter with its own social network.

Here's the alert  from Google:

“The purpose of Google Profiles is to enable you to manage your online identity. Today, nearly all Google Profiles are public. We believe that using Google Profiles to help people find and connect with you online is how the product is best used. Private profiles don’t allow this, so we have decided to require all profiles to be public.

Keep in mind that your full name and gender are the only required information that will be displayed on your profile; you’ll be able to edit or remove any other information that you don’t want to share.

If you currently have a private profile but you do not wish to make your profile public, you can delete your profile. Or, you can simply do nothing. All private profiles will be deleted after July 31, 2011.”

So how are some Google+ features different from Facebook's privacy? With Facebook, you can virtually disappear by preventing people to search for you, message you, or view any info from your Facebook profile. Google+ makes social networking more social by letting other users find you within the Google+ network.

However, one feature that's quite ironic is that it enables users the function to omit their profile from appearing in Google SERPs, but what's nice about this is you can really benefit if you want to optimize yourself on the Web by checking the “Help others find my profile in search results” button. Such function suggests that Google will help user become their own personal PR agents, and with their reputation management tool in the works, Google's social network is more than a social network per se. While it remains to be seen how far Google+ can go, one thing's for sure – it's not the next Facebook but can be the next big social network by being more open and public.