5 Ways to Increase Engagement on Facebook Fan Pages

Facebook has made changes like adding a significant metric such as the “People Talking About This” and launching Facebook Actions through the Open Graph. Facebook tells users changes like the Timeline profile will enhance user experience. Though some of you might agree that these changes aren’t exactly improvements for usability, most of them can be […]

By |May 20th, 2013|Digital Advertising, Facebook, Internet Marketing, Social Media, Social Media CRM, Social Media Marketing, Social Media Optimization, Social Media ROI|Comments Off on 5 Ways to Increase Engagement on Facebook Fan Pages

The Benefits of Facebook Likes

If you're attending a party or festive event, you tend to socialize in order to meet new connections. Of course, everyone wants to be liked so they can catch attention. These is how businesses and brands are winning customers on social media platforms such as Facebook and Twitter. Getting tons of followers and fans starts […]

By |May 11th, 2013|Uncategorized|Comments Off on The Benefits of Facebook Likes

5 Types of Shareable Content

Content fuels community engagement on Facebook, Twitter, and LinkedIn. In order for businesses to increase brand awareness, it's a must to sustain these communities with shareable content. When you mention shareable content, these are the types that don't do hardsell promotions at all! Making content “shareable” is how you'll convey your brand message accross without […]

By |May 8th, 2013|Facebook, Social Media, Social Media Marketing, Social Media Optimization, Uncategorized|Comments Off on 5 Types of Shareable Content

How to Improve Personal Branding Using LinkedIn Contacts Tool

Most marketers use LinkedIn as simply a means to connect with business contacts and potential clients. But LinkedIn is a great tool to enhance personal branding as well. Recently, LinkedIn launched “LinkedIn Contacts” it's a new function that will enable users to maintain substantial relationships in order to enhance their personal branding. While it can't […]

By |April 26th, 2013|Uncategorized|Comments Off on How to Improve Personal Branding Using LinkedIn Contacts Tool

4 Ways Brands Can Make Social Search Happen

Facebook launched a couple of changes in its user interface last month, starting with Graph Search and then the new timeline format. Arguably, the Graph Search function is Facebook's answer to Google's local search, but is it at par with Google search approach? Brands are now putting a premium on community management through their social […]

By |April 11th, 2013|Digital Advertising, Facebook, Internet Marketing, Social Media, Social Media Marketing, Social Media Optimization|Comments Off on 4 Ways Brands Can Make Social Search Happen